A Guide for Leveraging Conversational AI Campaign

while working atTelnyx

Telnyx utilized a hub-and-spoke model for the most part in their marketing strategy. As a designer on the marketing team I was a key member of the marketing team to create eye catching visual assets.

One of these trending "hub" topics was Conversational AI and I designed the ebook, infographic and display ads. For this campaign in particular we ended up doing a physical print of the ebook and mail them to top targeted potential customers. A digital pdf version was also made along with a blog series featuring content from the ebook.

My role: Graphic Design

Below are a collection of page designs from the ebook. To see the complete designed document,view the whole pdf.

image of two pages from conversational AI ebook
image of two pages from conversational AI ebook
image of two pages from conversational AI ebook

Also part of the campaign were display and social ads that you can see in the following. I worked with the product marketing manager and paid media manager and put the following creative together.

The below image is an infographic designed as a nuture asset for the Conversational AI campaign

image of infographic for the conversational AI ebook campaign series